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Home > Company > Media Center > Success Stories > Deco chooses Datalogic to provide its customers with an unparalleled shopping...
Success Stories

Success Stories

Success Stories

Deco chooses Datalogic to provide its customers with an unparalleled shopping experience

 Deco chooses Datalogic to provide its customers with an unparalleled shopping experience

Medi Store Srl,part of the Multicedi Group, was founded in 1993 by Antonio and Claudio Messina with the intention of promoting values such as cohesion, inclusiveness and environmental sustainability. The company, which continues to grow and expand, operates in the large-scale retail sector through the management of supermarkets under the Decò and Dodecà brands, located in the Campania region in  southern Italy. Through their ever-changing communication strategies, one-to-one loyalty activities and targeted merchandising, these supermarkets aim to establish lasting relationships with consumers and increase the quality of their in-store experience.

 

Objective

  • Personalized and smooth shopping experience
  • Reduced waiting time and queues at checkout

Needs

  • Easy to use and deploy portable terminal
  • Terminal customization and long battery life with short charging cycles

Technical Requirements

  • Small footprint, ergonomic and functional design
  • Wireless technology

Solution

  • Joya Touch™ 22 mobile computer, a handheld computer with wireless technology that provides a smooth shopping experience and enables retailers to optimize time and costs, maximizing ROI
  • Magellan 9400 for the dedicated self-checkout point-of-sale to make purchases in complete autonomy
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